Social Media Organising Tips and Tricks for Managers
Social media has become a crucial aspect of modern marketing and communication, and as a social media manager, it is essential to have a well-organised approach to managing your social media accounts. Keeping track of deadlines, content creation, and monitoring metrics can be overwhelming, but with the right tips and tricks, you can streamline your workflow and improve your overall social media strategy. In this article, we will explore various social media organising tips and tricks for managers to help you stay on top of your social media game and effectively reach your target audience.
Table of Contents
1. Keep an updated content calendar
An updated content calendar is crucial for any social media manager to keep track of their social media strategy and ensure a consistent and organised approach to content creation. Here’s why:
Better planning: With a content calendar, you can plan ahead and schedule posts in advance, allowing you to focus on creating high-quality content rather than last-minute posts.
Consistent posting: Having a calendar ensures you’re posting regularly and consistently, providing your audience with a steady stream of engaging content.
Improved content strategy: An updated content calendar allows you to track and measure the performance of your posts, helping you refine and improve your overall content strategy.
Team collaboration: A shared content calendar makes it easier for team members to collaborate and ensure a cohesive brand message across all social channels
2. Schedule social posts ahead of time and in bulk
Scheduling social posts ahead of time and in bulk is an effective way for social media managers to save time and stay organised. Here are some benefits of this approach:
Time-saving: By scheduling posts ahead of time, you can avoid the last-minute rush and spend more time on content creation and strategy.
Consistency: Regular and consistent posting is crucial for building a strong online presence, and bulk scheduling makes it easier to maintain a consistent posting schedule.
Better planning: By scheduling posts in advance, you can ensure that your content aligns with current events, holidays, and promotions, making your social media strategy more effective.
Increased productivity: Scheduling posts in bulk frees up time for other important tasks, such as monitoring metrics and engaging with your audience.
3. Use a to-do list app
A to-do list app can be a valuable tool for social media managers looking to stay organised and productive. Here are some benefits of using a to-do list app:
Increased productivity: A to-do list app helps prioritise tasks, ensuring that the most important and urgent tasks are completed first.
Better time management: A to-do list app allows you to track the time spent on each task, helping you manage your time more effectively.
Improved organisation: All tasks can be easily tracked and organised in one place, reducing the risk of missed deadlines or forgotten tasks.
Better teamwork: Some to-do list apps allow for team collaboration, making it easier for team members to work together and ensure a cohesive workflow.
4. Know where to find trending topics
Knowing where to find trending topics is an essential skill for social media managers as it helps to create relevant and timely content that resonates with your audience. Here are some useful places to find trending topics:
Social media platforms: Most social media platforms, such as Twitter and Instagram, have a built-in trending section that shows the most popular topics at any given time.
News websites and blogs: Staying up-to-date with current events and news in your industry can provide valuable content ideas and help you find relevant trending topics.
Industry-specific websites: Websites and forums dedicated to your industry can provide valuable insights into the latest trends and hot topics.
Competitor analysis: Analysing your competitors’ social media activity can give you an idea of what topics are resonating with their audience and help you stay ahead of the curve.
5. Maintain an ‘Inbox Zero’ mentality
Maintaining an ‘Inbox Zero’ mentality can be a valuable approach for social media managers to stay organised and on top of their workload. Here are some benefits of adopting this mentality:
Increased productivity: By regularly checking and managing your inbox, you can avoid missing important messages and stay on top of your to-do list.
Improved organisation: An ‘Inbox Zero’ mentality means regularly archiving or deleting unnecessary emails, keeping your inbox organised and clutter-free.
Better prioritisation: By regularly reviewing and managing your inbox, you can prioritise tasks and ensure that the most important and urgent tasks are completed first.
Reduced stress: Avoiding a cluttered and overwhelming inbox can reduce stress and improve overall work satisfaction.
6. Have a dedicated ‘Social Content’ folder in your email
Having a dedicated ‘Social Content’ folder in your email is a simple, yet effective way for social media managers to stay organised and manage their workload. Here are some benefits of this approach:
Improved organisation: A dedicated ‘Social Content’ folder allows you to easily find and access relevant content, reducing the time spent searching for specific emails.
Increased productivity: By regularly reviewing and organising your ‘Social Content’ folder, you can ensure that all tasks are completed efficiently and effectively.
Better collaboration: Sharing relevant content with team members can be easily done by forwarding or sharing the relevant email in your ‘Social Content’ folder.
Better archive management: Archiving content that is no longer relevant in a dedicated folder makes it easy to refer back to it in the future.
7. Create a form for social promotion requests
Creating a form for social promotion requests can be a valuable tool for social media managers looking to streamline their workflow and improve efficiency. Here are some benefits of this approach:
Improved organisation: A form for social promotion requests allows you to standardise and centralise all requests, reducing the risk of missed or forgotten requests.
Increased efficiency: By using a form, requests can be easily tracked, prioritised, and managed, reducing the time spent sorting through multiple emails and messages.
Better collaboration: A form allows for easy sharing and collaboration with team members, ensuring that all requests are attended to in a timely manner.
Better tracking: A form allows for easy tracking of all requests and the status of each request, making it easy to stay on top of your workload.
8. Use Canva to make batches of similar images
Using Canva to make batches of similar images can be a valuable tool for social media managers looking to streamline their image creation process and improve efficiency. Here are some benefits of this approach:
Time-saving: Canva allows you to create similar images quickly and easily, reducing the time spent creating individual images from scratch.
Improved consistency: Using Canva’s templates and design elements, you can create a consistent look and feel for your images, improving the overall visual consistency of your social media accounts.
Increased creativity: Canva offers a wide range of design elements and templates, allowing you to get creative and make unique and eye-catching images.
Better collaboration: Canva allows for easy sharing and collaboration with team members, ensuring that all images are created efficiently and effectively.
9. Organise your windows and tabs in a specific order every day
Organising your windows and tabs in a specific order every day can be a valuable habit for social media managers looking to improve their productivity and efficiency. Here are some benefits of this approach:
Improved focus: Having a specific order for your windows and tabs allows you to focus on the task at hand, reducing distractions and interruptions.
Increased efficiency: By having a set order, you can quickly access the tools and resources you need, reducing the time spent searching for specific tabs or windows.
Better organisation: A set order helps you keep track of your work and ensures that nothing gets forgotten or missed.
Reduced stress: By having a clear and organised workspace, you can reduce stress and anxiety, allowing you to work more efficiently and effectively.
10. Set a time limit for each task
Setting a time limit for each task can be a powerful tool for social media managers to increase their productivity and efficiency. Here are some benefits of this approach:
Improved focus: By setting a time limit, you force yourself to stay focused and avoid distractions, leading to higher productivity.
Better prioritisation: By setting time limits, you prioritise tasks and ensure the most important ones are completed first.
Increased efficiency: By managing your time more effectively, you can reduce the risk of getting bogged down with one task for too long, and increase your overall efficiency.
Reduced stress: Time management can reduce stress and anxiety, allowing you to work more efficiently and effectively.
By admin|2023-02-03T09:49:23+00:00February 3rd, 2023|Marketing, Tips and Advice|Comments Off on Social Media Organising Tips and Tricks for Managers